Master of Business Administration in Design Thinking from Amity University

Master of Business Administration in Design Thinking from Amity University
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Approvals UGC
Duration 2 to 3 years
Eligibility Bachelor's degree in relevant with a minimum aggregate score of 55% from a recognised university
Fee (Per Year) INR 1 lakh to 3 LAKH*

About Course

MBA in Design Thinking from Amity University About:

Amity University offers an MBA in Design Thinking, which is a unique program that combines business management with design thinking principles to create a comprehensive skill set for students interested in innovation and problem-solving.

The program is designed to equip students with the skills and knowledge required to use design thinking to create innovative business solutions. Students will learn about various design thinking methodologies and how they can be applied to various business problems, such as developing new products, improving customer experience, and creating more efficient business processes.

The MBA in Design Thinking program at Amity University includes a combination of classroom lectures, case studies, group discussions, and hands-on projects to provide students with practical experience in applying design thinking principles to real-world problems. The program also includes industry visits and guest lectures from experienced professionals in the field.

Graduates of the MBA in Design Thinking program from Amity University will be prepared to take on roles in various industries, such as product design, marketing, strategy, and innovation. They will have a unique skill set that combines design thinking principles with business management, making them highly valuable to organizations looking for innovative problem-solvers.

Overall, the MBA in Design Thinking program from Amity University is an excellent choice for students interested in combining their passion for design with their interest in business management and innovation.

 

MBA in Design Thinking from Amity University

Master of Business Administration in Design Thinking from Amity University

DURATION 2 to 3 years
APPROVALS UGC
FEES INR 1 lakh to 3 LAKH
ELIGIBILITY Bachelor's degree in relevant with a minimum aggregate score of 55% from a recognised university

MBA in Design Thinking from Amity University  Eligibility:

To be eligible for the MBA in Design Thinking program from Amity University, candidates must meet the following criteria:

1.    Educational Qualifications: Candidates must have a bachelor's degree in any discipline from a recognized university or institute. The degree should be of at least three years' duration.

2.    Minimum Marks: Candidates must have secured at least 50% marks in their qualifying examination. However, for reserved category candidates, the minimum marks required may vary.

3.    Entrance Exam: Candidates must have a valid score in any of the following entrance exams: CAT/MAT/XAT/GMAT/CMAT. The minimum score required may vary depending on the category to which the candidate belongs.

4.    Work Experience: Candidates with work experience will be given preference. However, work experience is not mandatory to apply for the program.

5.    English Language Proficiency: Candidates must have proficiency in the English language, and they may have to appear for an English language proficiency test conducted by the university.

It is important to note that the eligibility criteria may vary from year to year, and candidates are advised to check the official website of Amity University for the latest eligibility requirements before applying for the program.

MBA in Design Thinking from Amity University Why to do?

There are several reasons why pursuing an MBA in Design Thinking from Amity University can be a wise decision for students who are interested in innovation, problem-solving, and business management. Some of the key reasons are:

1.    Unique Skill Set: The MBA in Design Thinking program from Amity University is designed to equip students with a unique skill set that combines design thinking principles with business management. This skill set can be highly valuable in various industries, as it enables graduates to approach problems from a different perspective and come up with innovative solutions.

2.    High Demand: With the growing emphasis on innovation and problem-solving in today's business world, there is a high demand for professionals who have expertise in design thinking. Graduates of the MBA in Design Thinking program from Amity University are well-positioned to take advantage of these opportunities and carve out a successful career in various fields.

3.    Hands-on Experience: The MBA in Design Thinking program from Amity University includes a range of practical experiences, including case studies, group discussions, and hands-on projects. This provides students with the opportunity to apply the concepts they learn in the classroom to real-world problems and gain valuable experience that can be useful in their future careers.

4.    Industry Exposure: The program includes industry visits and guest lectures from experienced professionals in the field, which provides students with exposure to the latest trends and best practices in the industry. This can be highly beneficial in helping students stay up-to-date with the latest developments and trends in the field.

5.    Career Opportunities: Graduates of the MBA in Design Thinking program from Amity University can pursue a wide range of career opportunities, including roles in product design, marketing, strategy, and innovation. They can work in various industries, including technology, healthcare, finance, and more, and are well-positioned to take on leadership roles in these fields.

Overall, pursuing an MBA in Design Thinking from Amity University can be an excellent choice for students who are interested in combining their passion for design with their interest in business management and innovation. The program provides students with a unique skill set and practical experience that can be highly valuable in their future careers.

MBA in Design Thinking from Amity University Highlights:

Here are some of the key highlights of the MBA in Design Thinking program from Amity University in a tabular format:

Program Name

MBA in Design Thinking

Duration

2 years

Eligibility

Bachelor's degree in any discipline from a recognized university or institute with a minimum of 50% marks; valid score in CAT/MAT/XAT/GMAT/CMAT; proficiency in English language

Admission Process

Online application; entrance exam score; group discussion and personal interview

Course Curriculum

Design thinking principles and methodologies; business management concepts; innovation management; leadership and teamwork; marketing and branding; entrepreneurship; project management

Practical Experience

Case studies; group discussions; hands-on projects; industry visits; guest lectures

Career Opportunities

Product design; marketing; strategy; innovation; entrepreneurship

Top Recruiters

Accenture; IBM; Amazon; Google; Microsoft; Infosys; Deloitte; PwC

Average Salary

INR 6-8 lakhs per annum

Note: The information provided in this table is for indicative purposes only and may be subject to change. Candidates are advised to visit the official website of Amity University for the latest information on the MBA in Design Thinking program.

MBA in Design Thinking from Amity University Admission Process 2023:

The admission process for the MBA in Design Thinking program at Amity University typically involves the following steps:

1.    Online Application: Candidates need to visit the official website of Amity University and fill out the online application form. They need to provide their personal and educational details, as well as upload the necessary documents, such as academic transcripts, entrance exam scorecard, and passport size photograph.

2.    Entrance Exam Score: Candidates need to have a valid score in any of the following entrance exams: CAT/MAT/XAT/GMAT/CMAT. The minimum score required may vary depending on the category to which the candidate belongs.

3.    Group Discussion: Shortlisted candidates are invited to participate in a group discussion, which is conducted to assess their communication skills, analytical ability, and problem-solving skills. Candidates are evaluated based on their performance in the group discussion.

4.    Personal Interview: Candidates who qualify in the group discussion round are then called for a personal interview, which is conducted to evaluate their suitability for the program. The interview panel assesses the candidate's knowledge, skills, experience, and overall personality.

5.    Final Selection: The final selection is based on the candidate's performance in the entrance exam, group discussion, and personal interview. The selected candidates are informed via email and are required to pay the admission fee to confirm their seat.

It is important to note that the admission process may vary from year to year, and candidates are advised to visit the official website of Amity University for the latest information on the admission process for the MBA in Design Thinking program.

MBA in Design Thinking from Amity University Syllabus:

The MBA in Design Thinking program at Amity University is designed to provide students with a unique skill set that combines design thinking principles with business management concepts. Here is an overview of the course syllabus:

First Year:

  • Design Thinking Fundamentals
  • Creativity and Innovation Management
  • Business Research Methods
  • Marketing Management
  • Financial Management
  • Organizational Behavior
  • Human Resource Management
  • Operations Management
  • Business Analytics
  • Business Communication
  • Legal Aspects of Business

Second Year:

  • Design Thinking for Business
  • Design Thinking for Marketing
  • Design Thinking for Product Development
  • Design Thinking for Social Innovation
  • Entrepreneurship and New Venture Creation
  • Strategic Management
  • Business Ethics and Corporate Governance
  • Project Management
  • International Business Management
  • Leadership and Teamwork

Electives:

  • Service Design
  • User Experience Design
  • Digital Marketing
  • Design Thinking for Sustainability
  • Design Thinking for Healthcare

Note: The course syllabus may be subject to change and may vary from year to year. Candidates are advised to visit the official website of Amity University for the latest information on the MBA in Design Thinking program syllabus.

MBA in Design Thinking from Amity University Scope:

The MBA in Design Thinking program from Amity University offers a wide range of opportunities for graduates. Here are some of the career prospects and scope of the program:

1.    Design Strategist: MBA in Design Thinking graduates can work as design strategists who help companies develop and implement design strategies to achieve business goals.

2.    Product Design Manager: Graduates can work as product design managers who oversee the entire product design process, from ideation to launch.

3.    Marketing Manager: Graduates can work as marketing managers who develop and implement marketing strategies that leverage design thinking principles to create innovative campaigns.

4.    Innovation Manager: Graduates can work as innovation managers who lead innovation projects and help organizations develop new products, services, and business models.

5.    Entrepreneur: Graduates can start their own design-driven business, leveraging their design thinking skills to create unique products or services.

6.    Business Consultant: Graduates can work as business consultants who help organizations integrate design thinking principles into their business strategy and operations.

7.    UX Designer: Graduates can work as user experience (UX) designers who create intuitive and engaging user interfaces for digital products and services.

8.    Brand Manager: Graduates can work as brand managers who develop and implement brand strategies that leverage design thinking principles to create memorable and engaging brand experiences.

Overall, the MBA in Design Thinking program from Amity University prepares graduates for a range of careers that require a unique combination of design thinking and business management skills.

MBA in Design Thinking from Amity University FAQ:

Q: What is the duration of the MBA in Design Thinking program at Amity University?

A: The duration of the MBA in Design Thinking program at Amity University is two years.

Q: Is there any entrance exam for admission to the MBA in Design Thinking program at Amity University?

A: Yes, candidates need to have a valid score in any of the following entrance exams: CAT/MAT/XAT/GMAT/CMAT.

Q: What is the eligibility criteria for the MBA in Design Thinking program at Amity University?

A: Candidates must have a bachelor's degree from a recognized university with a minimum of 50% marks. They also need to have a valid score in any of the following entrance exams: CAT/MAT/XAT/GMAT/CMAT.

Q: Is work experience necessary to apply for the MBA in Design Thinking program at Amity University?

A: No, work experience is not mandatory to apply for the MBA in Design Thinking program at Amity University.

Q: What are the career prospects after completing the MBA in Design Thinking program at Amity University?

A: Graduates can work as design strategists, product design managers, marketing managers, innovation managers, entrepreneurs, business consultants, UX designers, brand managers, and more.

Q: What is the course syllabus for the MBA in Design Thinking program at Amity University?

A: The course syllabus includes design thinking fundamentals, creativity and innovation management, marketing management, financial management, organizational behavior, human resource management, business analytics, and more.

Q: What is the fee structure for the MBA in Design Thinking program at Amity University?

A: The fee structure for the MBA in Design Thinking program at Amity University varies and is subject to change. Candidates are advised to visit the official website for the latest information.

 

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