Bachelor of Business Administration in Digital Marketing from Amity University

BBA in Digital Marketing from Amity University Eligibility:

The eligibility criteria for the BBA in Digital Marketing program at Amity University are as follows:

1.    Academic Qualifications: Candidates must have completed 10+2 (or equivalent) from a recognized board with a minimum of 50% aggregate marks. Students who are awaiting their 10+2 results are also eligible to apply.

2.    English Language Proficiency: Candidates must demonstrate proficiency in the English language. They may have to appear for an English language proficiency test such as IELTS or TOEFL if they have not studied in an English-medium school.

3.    Age Limit: There is no age limit for admission to the BBA in Digital Marketing program at Amity University.

4.    Entrance Exam: Candidates must appear for the Amity Joint Entrance Examination (Amity JEE) or any other national-level entrance examination such as JEE, CAT, MAT, or XAT.

Note that the eligibility criteria may vary based on the program and the university's policies. Therefore, it is recommended to check the university's official website or contact the admission office for specific details.

BBA in Digital Marketing from Amity University: Why to do?

Pursuing a BBA in Digital Marketing from Amity University can offer several benefits to students who are interested in pursuing a career in the field of digital marketing. Here are some reasons why you should consider doing a BBA in Digital Marketing from Amity University:

1.    Growing Industry: Digital Marketing is a rapidly growing industry that offers excellent career opportunities. The industry is expected to grow at a fast pace in the coming years, and there will be a high demand for skilled professionals in this field.

2.    Comprehensive Curriculum: The BBA in Digital Marketing program at Amity University covers a wide range of topics, providing students with a comprehensive understanding of the industry. The program is designed to equip students with practical skills and knowledge that are essential to succeed in this field.

3.    Hands-on Experience: The program emphasizes hands-on learning, providing students with practical experience through projects, internships, and case studies. This helps students develop practical skills and gain real-world experience in the industry.

4.    Industry Connections: Amity University has a strong network of industry connections, providing students with opportunities to interact with industry professionals, attend seminars, and participate in industry-specific events. This can help students gain exposure to the latest trends and developments in the industry and develop industry connections.

5.    Career Opportunities: Graduates of the BBA in Digital Marketing program at Amity University can pursue a variety of career opportunities in the digital marketing industry, such as digital marketing manager, social media manager, SEO specialist, content marketer, digital strategist, and more. Graduates can work in diverse industries such as e-commerce, advertising, media, and marketing agencies.

Overall, pursuing a BBA in Digital Marketing from Amity University can offer students a valuable education, practical experience, and excellent career opportunities in the rapidly growing digital marketing industry.

BBA in Digital Marketing from Amity University Highlights:

Here are some of the key highlights of the BBA in Digital Marketing program at Amity University:

Note that these highlights may vary based on the program and the university's policies. Therefore, it is recommended to check the university's official website or contact the admission office for specific details.

BBA in Digital Marketing from Amity University Admission Process 2023:

1.    Application: Candidates must submit an online application form on the university's official website or through offline mode. The application form can be obtained from the university's admission office or downloaded from the website.

2.    Entrance Exam: Candidates must appear for the Amity Joint Entrance Examination (Amity JEE) or any other national-level entrance examination such as JEE, CAT, MAT, or XAT.

3.    Selection Process: Candidates will be shortlisted based on their performance in the entrance exam. Shortlisted candidates will be invited for a Personal Interview (PI) and Group Discussion (GD).

4.    Offer of Admission: Candidates who clear the PI and GD will receive an offer of admission from the university. They must confirm their admission by paying the required fees within the stipulated time.

5.    Document Verification: Candidates must provide the required documents for verification, such as mark sheets, certificates, identity proof, etc.

6.    Enrollment: After the completion of the above steps, candidates will be enrolled in the BBA in Digital Marketing program at Amity University.

Note that the admission process may vary based on the program and the university's policies. Therefore, it is recommended to check the university's official website or contact the admission office for specific details.

BBA in Digital Marketing from Amity University Syllabus:

The BBA in Digital Marketing program at Amity University covers a range of subjects related to digital marketing, e-commerce, and other related topics. Here is a brief overview of the syllabus for the program:

Semester I

• Principles of Management
• Business Communication
• Financial Accounting
• Business Mathematics
• Introduction to Computers

Semester II

• Business Economics
• Marketing Management
• Business Statistics
• Environmental Management
• Fundamentals of Digital Marketing

Semester III

• Business Laws
• Consumer Behaviour
• OrganisationalBehaviour
• Web Designing and Development
• Social Media Marketing

Semester IV

• Digital Advertising
• Human Resource Management
• Operations Management
• E-Commerce
• Mobile Marketing

Semester V

• Search Engine Optimisation (SEO)
• Content Marketing
• Email Marketing
• Web Analytics
• Project Management

Semester VI

• Digital Strategy
• Digital Marketing Metrics
• Digital Marketing Audit
• Online Reputation Management
• Entrepreneurship and New Venture Creation

Note that this is a general overview of the syllabus, and the actual syllabus may vary depending on the university's policies and curriculum updates.

BBA in Digital Marketing from Amity University Scope:

BBA in Digital Marketing program at Amity University offers students a broad understanding of the digital marketing industry, equipping them with skills and knowledge that are in demand in today's job market. Here are some potential career opportunities and scope for graduates of this program:

1.    Digital Marketing Manager: Graduates can work as digital marketing managers, where they develop and implement digital marketing strategies to increase online visibility, generate leads, and drive sales.

2.    Social Media Manager: With a specialization in social media marketing, graduates can work as social media managers, where they manage and create content for social media platforms and build online communities to engage with customers.

3.    SEO Specialist: Graduates can work as search engine optimization (SEO) specialists, where they optimize websites to rank higher on search engines, increasing the online visibility of the brand and driving more traffic to the website.

4.    Content Marketer: With a specialization in content marketing, graduates can work as content marketers, where they create and promote content such as blogs, videos, and infographics to attract and engage audiences.

5.    Digital Strategist: Graduates can work as digital strategists, where they develop and execute digital marketing strategies that align with the overall business goals and objectives of an organization.

6.    Entrepreneurship: Graduates can also choose to start their own digital marketing firms, leveraging their skills and knowledge to offer services to clients.

Overall, the BBA in Digital Marketing program at Amity University offers graduates a range of opportunities to pursue careers in the dynamic and constantly evolving digital marketing industry.

BBA in Digital Marketing from Amity University FAQ:

Q: What is the duration of the BBA in Digital Marketing program at Amity University?

A: The program is typically of 3 years duration.

Q: Is the BBA in Digital Marketing program at Amity University a full-time program?

A: Yes, the program is a full-time program.

Q: What are the eligibility criteria for the BBA in Digital Marketing program at Amity University?

A: Candidates must have completed their 10+2 or equivalent examination from a recognized board with a minimum aggregate of 60% marks.

Q: What is the admission process for the BBA in Digital Marketing program at Amity University?

A: The admission process typically involves an entrance exam, followed by a personal interview and group discussion.

Q: Does Amity University offer any scholarships for the BBA in Digital Marketing program?

A: Yes, Amity University offers scholarships based on merit and other criteria.

Q: What are some potential career opportunities for graduates of the BBA in Digital Marketing program at Amity University?

A: Graduates can work as digital marketing managers, social media managers, SEO specialists, content marketers, digital strategists, and more.

Q: What is the syllabus for the BBA in Digital Marketing program at Amity University?

A: The syllabus typically includes subjects related to digital marketing, e-commerce, and other related topics. Some of the subjects include social media marketing, digital advertising, SEO, web analytics, and more.

Q: Is there any internship opportunity provided during the BBA in Digital Marketing program at Amity University?

A: Yes, Amity University provides internship opportunities to students during the course of the program.